Engaging Gen X and Millennial Donors 101
Peer-to-Peer Fudraising and More
Tuesday, April 5, 2022 - 1:00 pm Eastern Time
A GrantNewswatch Program
Click Here to Register for Live Program and Receive Recording $119
Today, your fundraising needs to take on a new, more youthful face to hold the interest of Millenial and Gen X supporters. This is especially true for reaching younger donors who are used to more interactive experiences. This course will provide you with tips & tools for managing successful social media fundraising, crowdfunding, and other events geared toward next generation donors.
Highlights Include:
- Interactive fundraising strategies to engage the internet generation
- Peer-to-Peer networking: Fundraising to grow your prospect pool far beyond your existing donor base
- Turning your staff and supporters into fundraising "ambassadors" for your not-for-profit
- Designing creative Crowdsourcing campaigns to engage young donors: birthday celebrations, sporting events, and viral Challenges
- Launching a "Younger Generation Society"
This 75 minute seminar includes a Q&A and discussion of strategic problem solving and Development How To’s.
Instructor
Bill Edelstein is a consultant specializing in helping not-for-profits develop diversified revenue streams. He holds Advanced Degrees in Education and Not-for-Profit Development. His professional work is focused on Donor Relations and Fundraising. Bill is an adjunct professor at John Jay College of the City University of New York.
Bill Edelstein DevelopmentConsultant.org