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Major Gifts 101

Tuesday, March 22, 2022 - 1:00 pm Eastern Time

Click Here to Register  $79

Click Here to Register for Live Session and Receive Recording  $119

Individual donors are the lifeblood for a not-for-profit, so cultivating new donor prospects and stewarding existing ones should be at the top of your fundraising agenda, whatever size your budget is. In this course we will provide the tips & tools for successfully solicitting "Major Gifts", large donations from High Net Worth Individuals. And we will show you how to turn major donors into long-term donors by welcoming them into your legacy giving program.

Highlights Include:

  • How to find gold in your existing donor database: Prospecting high net worth individuals
  • Identifying prospects for planned giving and a Legacy Giving Society
  • Setting the stage for the “ask": creating and personalizing "touchpoints" for donor cultivation
  • Engaging millennial and younger donors and their extended network of friends and family through peer-to-peer events and other more interactive fundraising activites

This 75 minute seminar includes a Q&A and discussion of strategic problem solving and Development How To’s.


Bill Edelstein is a consultant specializing in helping not-for-profits develop diversified revenue streams. He holds Advanced Degrees in Education and Not-for-Profit Development. His professional work is focused on Donor Relations and Fundraising. Bill is an adjunct professor at John Jay College of the City University of New York.

Bill Edelstein